Take the Interview - Brand re-design

This is complete rebranding project for the "Take the Interview". The site and re-branding campaign was developed using a strong visual style using bold colors and typography. Challenge is to design the site that needs to talk to 4 different audiences – Talent Acquisition Directors, Recruiters, Job Seekers, and Hiring Managers. We needed to create a simple site that would meet the needs of each group of the audience but also easily relate idea, product and culture of TTI as company. The final design uses a navigation with separate sections for each audience. It clearly represents TTI's brand and have engaging User Experience that helps to sell the product, also flexible to grow with a time as the company evolves. Take a look at the site: http://taketheinterview.com/ Creative Director is Juan Abad (zoo-nyc.com); Visual Designer -Milan Živković (www.milanzivkovic.com)

Branding, Information Architecture, UI/UX

This is a set of wireframes for redesigned Take the Interview site. Company invested in complete rebranding. We were tasked to create the new logotype, website and mobile application. The main direction of the website is a simple, clean, flat and responsive design. It is a challenge because the site needed to talk to 4 different audiences – Talent Acquisition Directors, Recruiters, Job Seekers, and Hiring Managers. We needed to create a simple site that would meet the needs of each group of the audience but also easily relate idea, product and culture of TTI as company. The final design uses a navigation with separate sections for each audience. Challenge is to have design that represents TTI's brand and have engaging User Experience that helps to sell the product, also flexible to grow with a time as the company evolves.

Used few UX tools to analyse and develop Personas and comprehensive Complied Task Analysis Deck. It helped to create a clear vision and a direction for business and development; also it is important par of current development; the complete re-branding projuect is condenced in 3 months period.

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